Go! Oktane’s 2016 Conference Theme & Brand Identity

For Oktane19, Okta’s annual customer conference, our goal was to create a design system that felt both bold and flexible. We developed a detailed illustrative graphic scheme featuring a striking palette of blurple (a deep, blue-infused purple) paired with bright green. This color story delivered high energy and futuristic vibrancy while maintaining enough simplicity for partner teams to apply consistently across print, digital, and environmental touchpoints. The result was a cohesive visual identity that elevated the event experience. All punctuated by a powerful keynote from Academy Award–winning actress Viola Davis.